
If you’ve ever tried to order custom t-shirts, you’ve probably asked the same question everyone else does:
“How much does screen printing cost per shirt?”
The honest answer is: it depends.
After running a screen printing shop and producing thousands of orders for businesses, schools, sports teams, and events, we’ve found that most customers dramatically overestimate or underestimate the cost of custom shirts.
The good news? Once you understand the four things that actually determine price, screen printing becomes surprisingly affordable.
In many cases, custom printed shirts cost less than $10 each.
Let’s break down how pricing really works.
In our experience, the price of custom screen printing is determined by four main factors:
Understanding these will help you estimate pricing before requesting a quote.
Screen printing rewards larger orders.
This is because there are setup costs involved with creating screens and preparing the press, so the more shirts you print, the lower the cost per shirt.

Because of setup time, many professional shops don’t screen print orders under about 48 pieces.
For smaller runs, DTF (Direct-to-Film printing) is often the better option.
The shirt itself is a major part of the cost.
For example, a premium fashion-fit shirt like the:
will cost more than a basic promotional tee.
However, these upgraded garments often feel better, fit better, and are more likely to be worn repeatedly.
A typical mid-tier shirt is often the sweet spot between quality and price.
The number of colors in the design is where customers most often misunderstand screen printing pricing.
Each ink color requires:
So a design with:
For example, a two-color design is extremely common and cost effective.
Printing on multiple areas of the shirt increases cost.
Typical locations include:
Each additional location adds production time.
For example:
Let’s look at a real order example.
A customer orders:
Their price would be approximately:
$8.75 per shirt (S–XL sizes).
This surprises many customers who assume custom printed shirts cost $15–$20 each.
At higher quantities, screen printing is extremely efficient.
One of the biggest recent challenges we’ve seen involves AI-generated artwork.
Customers often bring designs generated by tools like Midjourney or other AI image platforms.
The problem?
These images can contain 25+ subtle color variations that don’t translate well to screen printing.
Screen printing works best with simplified artwork and limited colors.
When designs contain too many colors, there are two options:
We reduce the design to a limited number of colors to make it screen-print friendly.
This usually lowers cost significantly.
For complex, full-color artwork, DTF printing may be the better solution.
However, the cost is typically higher.

This is why artwork preparation can make a huge difference in pricing.
Here’s one trick we recommend to customers all the time.
Choose your garment color first.
Then build your artwork around it.
Why?
Because the shirt color can act as one of the ink colors in the design.
For example:
If you print on a black shirt, the black fabric can function as a design color.
This lets you create a 3-color design using only 2 ink colors, reducing setup costs and simplifying printing.
It’s one of the easiest ways to lower cost without sacrificing design quality.

A good print shop will recommend the right process for your order, not just the one they prefer.
If you want the lowest possible price per shirt, follow these tips:
1. Order at least 48 pieces
This is where screen printing becomes cost effective.
2. Limit the number of ink colors
Two colors is often ideal.
3. Choose your garment color strategically
Let the shirt color become part of the design.
4. Simplify complex artwork
Especially if the design was created with AI tools.
Every order is a little different, so the best way to get an accurate price is to request a quote.
At Adver-T Screen Printing, we help businesses, schools, teams, and events throughout the Tampa Bay and Clearwater area create high-quality custom apparel.
Whether you need:
we’ll help you choose the best garment, printing method, and design approach to keep your costs down.
👉 Request a custom quote today








